VT2 Scores Big With the Super Bowl XXXVIII Kickoff

HOUSTON – Houston officially kicked off its countdown to Super Bowl XXXVIII April 12, with VT2 Media Design & Communications providing plenty of visual excitement. In a four-hour long special celebration event presented by the city’s Super Bowl XXXVIII Host Committee, downtown’s Main Street came alive as revelers were treated to a lineup of music, celebrities and stunning video graphics presented on two large outdoor screens.

VT2 created and produced several video presentations, which were featured at the event as well as a video loop which played continuously inside a special Super Bowl VIP suite. The videos feature fast-paced graphics mixed with images of Houston, exciting game footage, music and sound effects. VT2 also created an animated Houston Super Bowl XXXVIII Host Committee logo for the event and provided technical direction for the live six-camera shoot. In addition, VT2 worked closely with KHOU-TV Channel 11, providing graphic elements and animation for their half-hour live broadcast during the event.

“VT2 has been a great asset to our Super Bowl marketing efforts,” Brent Kocher, Host Committee Vice President of Marketing, stated. “Thanks to their talents, our message has been delivered effectively and creatively.”

Tracey Shappro, VT2 Senior Producer said, “In addition to our work on the Super Bowl kickoff event, VT2 has also produced a sponsorship marketing presentation for the Host Committee, a marketing video and a monthly media video that is shown to board members and the media to showcase the progress of the Host Committee. VT2 is proud to support the Houston Super Bowl XXXVIII Host Committee and we’re very excited about helping them to showcase our great city to fans worldwide.”

VT2 is a Houston-based media production company specializing in video and audio production.